BANGKOK, April 2 – A recent survey by US-based Master Card showed China and Thailand were top online shoppers via mobile phones compared with other economies in Asia and the Pacific, Thai News Agency (VNA) reported.
The Master Card’s latest survey for online shopping found more than 50 per cent of Chinese and Thai shoppers, or 59.4 per cent and 51.2 per cent respectively, had opted to shop online through their mobile devices.
Pierre Berret, head of Master Card’s Counseling Team for Asia and the Pacific, said the survey represents consumers’ tendency and behaviours toward online shopping through 25 markets in the region.
The survey was conducted from November to December 2013 during which 7,010 respondents from 14 markets were inquired about their online shopping behaviors.
Two-thirds of the Asian-Pacific respondents revealed that they usually shopped online, with 100 per cent of Chinese respondents indicating they had shopped online, at least once, over the past three months, followed by 97 per cent of those in South Korea and 90 per cent in Australia.
As for Thai online shoppers, 59.8 per cent cited convenience in shopping online as their main reason, followed by increasingly attractive online shopping applications at 51 per cent.
Some 61.4 per cent of Thai respondents acknowledged that they preferred online shopping over store shopping, while 40.1 per cent adored online shopping through their tablet devices.
–BERNAMA
