KUALA LUMPUR, July 4 – Malaysia’s largest commercial bank, Malayan Banking Bhd (Maybank), has allocated RM100 million for information technology (IT) investments over 45 months in four operating countries.
Its Executive Vice-President & Head of Cards, Wealth and Payments, B. Ravintharan said the integrated system, when completed, would make it convenient for customers to make credit cards payments online.
“So, when we do marketing programmes in Malaysia, the other three countries would be able to replicate it fast instead of doing it all over again in the respective countries,” he said at the launch of TreatsFair 2013 here today.
Maybank operates in Malaysia, Singapore, Indonesia and the Philippines.
Meanwhile, during the four-day TreatsFair 2013, which kicked off today, Maybank card holders will be able to redeem a total of two billion points accumulated for purchases made earlier in return for household, electrical, fashion, beauty products, toys and gadgets.
“We expect to record RM24 million sales at this fair, up 20 per cent, from the RM20 million recorded in 2012.
“With 250,000 visitors expected to converge here, we are confident of achieving the numbers,” he said, adding that about RM20 million in sales were recorded from 235,000 visitors who patronised the fair last year.
– BERNAMA
